Friday
Mar272009
Label - starting again...!!
Friday, March 27, 2009 We thought we had it done.....it is getting emotional this whole branding stuff. The brand name for retail and the general design style - we are starting all over again. We have given ourselves another 3 days. I thought it would be easy but it is turning out to be a nightmare to make a decision. Hope to post it here by Sunday of this week......the new design direction.
However, I am glad that we have not outsourced it, we have learned a great deal in the process and have made us rethink a lot of issues in our strategy. Ok, it has taken way too long but the experience gained has been worth it.

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